Copy This!: How I Turned Dyslexia, ADHD, and 100 Square Feet by Paul Orfalea, Ann Marsh

By Paul Orfalea, Ann Marsh

Invoice Moyers acknowledged this approximately Paul Orfalea after analyzing replica This!: "If i may reside my lifestyles yet again, i might take a seat at his ft and hear every thing he has to say." And David Brancaccio, host of NOW on PBS, wrote: "As the host for a decade of a regular enterprise software, I needed to learn what looked like each enterprise publication released within the English language. it truly is, consequently, with authority that i will say Paul Orfalea’s publication is very good, heartbreaking, and profoundly useful." Now in paperback, replica This!, Paul Orfale's memoir of turning lemons into lemonade, is sensible, own, humorous, unflinchingly sincere, and packed with knowledge, company classes, and his encouraged Orfalea Aphorisms. it is the tale of the way a suffering child who may slightly learn, write, or take a seat nonetheless controlled to develop a 100-square-foot replica store named Kinko's right into a $1.5 billion empire that Fortune named the most effective locations in the United States to paintings. And it is the tale of anyone who observed his studying disabilities—ADHD and dyslexia—as studying possibilities, which molded the homegrown, compassionate tradition that allowed Kinko's to thrive, and guided the habit of a CEO who had no selection yet to imagine varied. A terrifically wonderful learn from a born storyteller, yet with the hardcore guts of real company acumen, replica This! will blow clean air into the contemplating any supervisor, entrepreneur, government, or company proprietor.

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Extra resources for Copy This!: How I Turned Dyslexia, ADHD, and 100 Square Feet Into a Company Called Kinko's

Sample text

I got the group coffee and pizza and general y entertained the other members. My one official job was to make copies of their paper and turn it in on time for the grade. This I could do. I went to the university's copy center, paper in hand, on the day it was due. Right off, I saw something far more interesting: the copy center itself. This was the spring of 1970 and people were scurrying around making voluminous copies of legal paperwork for the trial of accused serial kil er Charles Manson. I came running back to class, nearly out of breath.

Later on, we would learn that we weren't so much sel ing copies as we were assuaging anxiety. He didn't know exactly what he wanted, but he wanted it done yesterday. He placed a $50 order with us and we hadn't even opened. It was a good omen. Almost instantly it was apparent that we'd tapped into a strong demand, the central goal of any peddler or entrepreneur. We had found a means of helping people laboring with an unimaginable variety of desperate needs that the marketplace had yet to even identify.

Is fil ed with inspiring and concrete advice to businessmen and businesswomen about how they can do the same. The most compel ing part of Paul's book, however, is the insight into the strengths that frequently accompany the chal enges, and how difficulties in learning in the conventional sense often force a person to develop compensatory strategies. " The Kinko's we've known al these years would not exist were it not for the exceptional thinking of its founder. That's a valuable message not only for businesspeople, but for educators and parents and, most importantly, for children who are experiencing problems with learning.

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